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She showcased her the first collection of prototypes and by 1972, DVF had set up her namesake label

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There, Reed will remind the assembled guests – German Vogue editors, minor European royals, DVF staffers – how Von Furstenberg "participated in every pop cultural moment of the past 40 years, built her business from scratch not one but three times, and all while raising two children." The DVF story is fashion's favourite fairytale

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